14 NOVEMBER 2016
So what exactly happens when you’re a major train operator and you suddenly make it free for passengers to take bikes on your trains? We know that some rail operators in various parts of the world would have you believe that chaos would ensue and that they would lose passengers. Numbers from Greater Copenhagen and Danish State Railways (DSB), however, seem to indicate that the opposite is true.
The S-train network that serves Greater Copenhagen is arguably the most integral part of the public transport mix in the region. Buses, Metro and regional trains are vital parts of the network, but the red S-trains stretching out into Europe’s third-largest urban sprawl are in many ways the backbone.
Bicycles were allowed on the trains for a fee, which was never prohibitive. Until 2010, that is. In that year, DSB announced that bicycles would be made free on all their trains. They announced it with pride and in style and launched a comprehensive awareness campaign with creative solutions.
DSB made the decision based simply on a business case model. They figured that more passengers – both commuters and users travelling in their free time – would take the train with their bikes if it were free. Six years later… how’s THAT working out for them?
‘Rather well’ would be an understatement. The number of passengers taking a bike on board rose from 2.1 million to 9 million. A total, whoppping passenger increase of 20%. And it continues to rise.