Carlton Reid revisits the booming world of dockless bikes
Carlton Reid17 hours ago
Bike sharing has become increasingly prevalent over the past few years. As it continues to burgeon, the big question is whether this concept – specifically the dockless bike share – should be considered a threat or an opportunity.
Getting bums on saddles has always been a priority for the industry, which has to compete against apathy, laziness, and prejudice against cyclists, as well as facing all manner of competition be it Xboxes, buses, cars, gyms, Netflix, iPhones, not to mention concerns about road danger, sore bums and helmet hair.