Never mind nudge theory, the majority understand the logic of trade-offs use – transportxtra

:excerptstartA survey conducted by Lucy Farrow and Tom Cohen exploring attitudes to Low Traffic Neighbourhoods revealed that most people are willing to accept slightly longer journey times in exchange for wider benefits16 December 2021Despite their seemingly benign nature, Low Traffic Neighbourhoods (LTNs) are continuing to generate opposition, support and media coverage. While It’s tempting to laugh off incidents like the […]

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A survey conducted by Lucy Farrow and Tom Cohen exploring attitudes to Low Traffic Neighbourhoods revealed that most people are willing to accept slightly longer journey times in exchange for wider benefits
16 December 2021
Despite their seemingly benign nature, Low Traffic Neighbourhoods (LTNs) are continuing to generate opposition, support and media coverage. While It’s tempting to laugh off incidents like the ‘vandalism’ of a planter closing a road in Oxford1, this backlash sets a poor precedent for the other decarbonisation projects that will be needed to hit net zero targets.

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