The advertising industry is fuelling climate disaster, and it’s getting away with it | Andrew Simms | The Guardian
To confront the climate emergency, the amount we consume needs to drop dramatically. Yet every day we’re told to consume more. We all know about air pollution – but there’s a kind of “brain pollution” produced by advertising that, uncontrolled, fuels overconsumption. And the problem is getting worse.
Advertising is everywhere, so prevalent as to be invisible but with an effect no less insidious than air pollution
The trend towards digital billboards only exposes us ever more. Some big companies even boast about how “unmissable” digital screens are on busy roads, “captivating audiences” when drivers would be better off watching the road. Such roadside “out of home” advertising is set to grow by 25%, in 2021 and evolving advertising technologies that could use facial detection and tracking capabilities only heighten the sense of our privacy being invaded.
